This news article was originally published on TopicalTodd.com 4/11/2013
FXX in an attempt to attract younger viewers. Some of the station’s hit shows including “The League,” and “It’s Always Sunny In Philadelphia,” will move to the new station.
The station will focus on the 18-34 demographic as opposed to the 18-49 demographic its parent station typically attracts. In order to attract that demographic the station will focus on airing comedy movies as well as both original series and reruns the station has in it’s catalog. Both “The League” and “Sunny” shows will anchor the station along with “Legit,” and the late night show “Totally Biased with W. Kumau Bell,” which will expand to five night’s a week. The station will also air reruns of “Freaks and Geeks,” “Parks and Recreation,” “How I Met Your Mother,” “Arrested Development,” and “Sports Night,” along with the drama “Rescue Me.” The next seasons of comedies “Louie,” “Wilfred,” and “Archer,” will remain on FX.
In keeping with the station’s widespread move to original series, the station plans to add more original shows to the FXX lineup. The Ang Lee directed pilot, “Tyrant,” and the new mini-series spin-off “Fargo,” will premiere on FX as planned.
The station will launch September 2 along with it’s new movie channel, FXM. Both will be available in 74 million homes out the gate. The station also announced a new streaming app FXNOW which will also launch in the fall.
What do you think about this expansion? Is it a natural move for the cable station or are they spreading themselves too thin? Let us know in the comments below.